“I started training with the Factory in 2010, right before the 2011 World Cup and i have been training with them ever since. I believe that performance training is important, especially at an elite level. Everyone is so good and you have to separate yourself in some way and in 2010 I noticed such a difference, so many things like my sprint times, jumping ability and my overall strength and endurance, that I did so much better in the 2011 World Cup, I was a full believer after that.” – Lauren Holiday, Retired Midfielder and Forward for the Women’s U.S. National Soccer Team & FC Kansas City Team- Women’s National Soccer League.